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Global Mobile Trends [infographic]
If you haven’t yet thought about how mobile devices are influencing your guests dining decisions, you may be out of touch. Take a couple days and hang out with regular folk who are NOT in the...
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Hot New Restaurant Marketing Trends in 2012 [infographic]
The latest restaurant trends in an infographic. Big picture numbers for the restaurant industry are not necessarily a reflection of your local community trends. This is only helpful to help you...
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Google’s Genius Business Strategy to Take on Facebook
Google, in a classic bait and switch, plans on using Zagat reviews through Google+ Local to outflank Facebook, providing a level of convenience that will highlight the advantages of their social media...
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How Mobile Phones and the Cloud Impacts Restaurants [infographic]
Statistics show that there are 3 billion more smartphones on earth than there are humans. For someone who loves restaurant marketing, it is huge opportunity. While this infographic showing statistics...
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QR Codes Can Kick Your Online Marketing into High Gear
Those odd shaped black and white squares that are popping up more frequently than ever deserve a double take, in particular for small business owners looking for every avenue available to reach...
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How to Use QR Codes Effectively
In the previous piece I wrote about QR codes, I mentioned how beneficial integrating them into your marketing plan can be. What I didn’t mention, however, was just how simple it is to do so. QR Codes...
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Constant Contact Buys SinglePlatform | Better for Small Business Owners?
Constant Contact has bought SinglePlatform, another important company that provides marketing tools for small businesses. Both businesses share many potential customers but it is not clear if the...
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BAD Restaurant Marketing Salespeople
Without a doubt, one of the downsides of the restaurant business is “bad, uninformed, uneducated and hyped- up salespeople” selling the next marketing tool, marketing service, marketing product,...
View ArticleSeamless Review: Is It Good or Bad For Restaurants?
Online food ordering has finally reached the age of maturity. Leading the way is Seamless, which is projected to bring in over $100 million in revenues while processing over $1 billion in online...
View ArticleImportance of Information in Customer Loyalty – In-house Marketing
We are in an information era. Customer information is extraordinarily valuable and can be helpful in building customer loyalty. A restaurant wants to reach both new customers and also customers who...
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Online Marketing Strategies for Restaurants
Restaurant customers search for restaurants on their phones, receive marketing messages digitally, use the Internet for customer service and research restaurants by reading online restaurant reviews....
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What is Brand Identity and Why Does it Matter?
What is brand identity? You may hear the term “brand identity” and have a vague idea, but not a clear understanding of what that means. You’re not alone. Most people couldn’t give an explanation of...
View ArticleMove Forward with Table 12 Marketing
We create effective restaurant marketing plans for every stage of your success. Whether your establishment is at a concept stage or has matured with a need of growth, our experienced management team...
View ArticleGrand Openings
The grand opening of your restaurant should be an anticipated event in your local community. How do you plan to spread the word? Our team can assist you with creating a comprehensive grand opening plan...
View ArticlePromotions
Traditional advertising can be costly and often ineffective. Therefore, we provide you with alternatives such as experiential events and promotions, which allow you to connect with your target market....
View ArticleSocial Media
Why incorporate social media into your marketing plan? Social media provides restaurants an opportunity to join in on the conversation, communicate with customers, run promotions and earn new business....
View Article80 days around the world
80 days around the world, we’ll find a pot of gold just sitting where the rainbow’s ending. Time – we’ll fight against the time, and we’ll fly on the white wings of the wind. 80 days around the world,...
View ArticleThere’s a voice that keeps on calling me
Ulysses, Ulysses – Soaring through all the galaxies. In search of Earth, flying in to the night. Ulysses, Ulysses – Fighting evil and tyranny, with all his power, and with all of his might. Ulysses –...
View ArticleHello world!
Welcome to WordPress. This is your first post. Edit or delete it, then start writing!
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